Photo Andrew Milligan. Is there a problem with this press release? Tom Brady was able to help lead the Buccaneers to a Super Bowl title as well as add on to his legacy, marking his seventh Super Bowl win in 22 seasons. The commercial features the breadth of the food and beverage portfolio and is aimed to excite fans gearing up for Super Bowl LVI with the help of five beloved Super Bowl Champions. The limited-edition chips were created using potatoes grown in fields mixed with sacred soil pulled directly from NFL stadiums and fields. Ranch Dip Seasoning Salt & Pepper to taste Fresh dill for garnish 1 bag Lay's Kettle Cooked potato chips DIRECTIONS . Lays celebrates its status as Proud Partner of the UEFA Champions League and UEFA WomenS Champions League in a new ad starring Lionel Messi. Drove PepsiCo brand and football activation agenda with Albert Heijn (e.g. A classificao das federaes com base nos coeficientes das federaes da UEFA usada para determinar o nmero de equipas participantes . From the outside, the spectacular, wood-panelled exterior makes it one of the most unique roof structures in Europe. News & Info about TV Spots from all around the world. Lay's releases 2021 UEFA Champions League global campaign Lay's has released a new global campaign centered on uniting and bringing joy to people around the world through football. Lay's Launches New Brand Platform "No Lay's, No Game" with Global Football Icon Thierry Henry in celebration of UEFA Champions League Tournament, Feb 21, 2023 (PRNewswire via COMTEX) -- With the UEFA Champions Leaguein the spotlight, the PepsiCo-owned brand Lays grabs the moment and surprises fans around the globe with a limited-edition range of potato chips that celebrate soccers G.O.A.T. About PepsiCoPepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. Use of UEFA.com signifies your agreement to the Terms and Conditions and Privacy Policy. UEFA Champions League News. NEW YORK, Feb. 21, 2023 /PRNewswire/ -- Watching football with your friends is good, but watching football with friends and Lay's is even better. ''We took a lot of bad shots, I definitely did, but we got the win, though . The commercial then sees the stars recalling "memories" in which Lay's chips were a part of before Rogen tied the knot with a zombie bride. UEFA chief of women's football Nadine Kessler was on hand with former Italy men's midfielder Claudio Marchisio to open the facility, which will provide 18 hours of weekly football sessions for young people and women at risk of social exclusion in the Aurora district of Turin. I think it is so relatable and powerful to see that no matter where or how we watch, we're united in the energy and excitement of the game. Yes. And the campaign kickoff with the Henry stunt is just the start - throughout the remainder of the 2022-2023 Men's and Women's UEFA Champions League tournaments, fans should look out for more exciting and unexpected moments from the "No Lay's, No Game" platform including: even more football superstar surprises, engaging digital . This category only includes cookies that ensures basic functionalities and security features of the website. You can also read our privacy policy, We use cookies to ensure the best experience for you on our website. I have been able to experience first-hand the impact that sport and football can have on everyone's life and thanks to the synergy between the UEFA Foundation and Lay's RePlay, we are having a positive impact on thousands of people who otherwise could not have a place where to play. On February 2, 2022, the first look of Lays' Super Bowl LVI commercial was released and showed who the big stars are. NEW YORK, Feb. 9, 2021 /PRNewswire/ --Today the world's number one snack brand, Lay's, premieres a new global campaign centered on uniting and bringing joy to people around the world through football. The Super Bowl is known for airing the best commercials of the year. To celebrate the countdown to crunch time in the 2022-2023 UEFA Champions League (UCL) tournament, today Lay's brought global football icon Thierry Henry to the doorsteps of Barcelona's most dedicated football fans to announce the "No Lay's No Game" platform - a campaign that surprises fans and confirms that the football watching experience . Christmas Adverts 2021: Best XMAS video ads, Christmas Adverts 2020: The 10 Best XMAS ads, The 10 popular funny ads of 2019 (so far), The 10 popular Christmas Ads of 2019 (so far), Rmy Martin Super Bowl ad 2023 ft Serena Williams, Crowdstrike Super Bowl commercial 2023 Trojan horses, e.l.f. This year, the iconic brand looks to help make the connections fans have been missing with an interactive campaign that includes a first of its kind. Lay's is an every-fan brand that can relate, and we know there is no greater joy than shared football fandom. With stakes this high, "No Lay's, No Game" seeks to ensure football fans across the globe know that Lay's has been absolutely essential and there to bring the fun, excitement, and taste to every unexpected, high intensity moment the sport has given us all throughout the years. Henry brings the new brand philosophy to life with "Thierry Visits", a surprising video experience with Barcelona football fans that shows just how unthinkable the football experience is without Lay's! player, Lionel Messi, and the passion for the game, thus making fans' tradition of enjoying a match (whether on the sofa or at a pub) even The concept comes as part of the snack brand's global UEFA Champions League campaign that debuted last month. "No Lay's, No Game" is a platform that honors nearly a decade of partnership between the world's favorite chip brand and the UEFA Champions League because there's nothing better than watching a football match at stadiums, at home, or out with friends while sharing a bag of Lay's. Raheem Sterling looks dejected during a match Arsenal are reportedly 'monitoring' the situation of Chelsea forward Raheem Sterling as Mikel Arteta prepares for his side's return to the Champions League. Lays put everyones minds to ease on Feb. 2, when the brand shared a 60-second version of its 2022 Super Bowl ad on its Instagram. LIONEL MESSI, PAUL POGBA AND LIEKE MARTENS BRING MATCH-DAY JOY HOME IN NEW CAMPAIGN. We are so proud to enlist a legend like Thierry Henry to help football fans across the globe build bonds and to serve as the only snack that makes the game complete. A-League Men (known as the Isuzu UTE A-League for sponsorship reasons) is the highest-level professional men's soccer league in Australia and New Zealand. PHILADELPHIA (AP) Against another short-handed team, the Timberwolves again came up big on the road. No use for commercial purposes may be made of such trademarks. She dribbles the orb and then passes it to someone else. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. Lay's is one of the brands that makes up Frito-Lay North America, the $19 billion convenient foods division of PepsiCo, Inc. (Nasdaq: PEP), which is headquartered in Purchase, NY. Lay's RePlay is a global initiative created in partnership with the UEFA Foundation for Children and streetfootballworld that aims to bring joy to deserving communities by creating football pitches partially made of reused chip bags. Lay's and football are simply better together and have been successfully doing so for decades. Join in the conversation online and enjoy the 2021 Men's and Women's UCL matches with Lay's and #BETTERTOGETHER. Each year, the company releases a commercial for the Super Bowl, and this year's features some of Hollywood's biggest celebrities. Lay's TV Spot, 'UEFA Champions League: Apartment Arena' Featuring Paul Pogba, Lionel Messi, Lieke Martens Real-Time Ad Measurement Across Linear and CTV TV Ad Attribution & Benchmarking Marketing Stack Integrations and Multi-Touch Attribution Real-Time Video Ad Creative Assessment More than 630,000 workers lost their jobs or had their hours cut in Vietnam in 2022 . For the best possible experience, we recommend using. Available in selected markets around the globe, the limited-edition series includes the US Cheddar Jalapeo and Argentinas Queso & Pimienta and Caramelized Onion. The commercial features the breadth of the food and beverage portfolio and is aimed to excite fans gearing up for Super Bowl LVI with the help of five beloved Super Bowl Champions. Lay's engaging digital content, as well as distinctive point of sale at shelf and search, will bring football home with a stadium-worthy fan experience. It's unthinkable to watch football without Lay's.". Without Lay's, there is no game. "Inclusion in the world of sport is fundamental and it is a value in which I personally believe in a lot. After local rounds held in eight Italian cities, the winners will compete at the national finals in Turin. With the UEFA Champions League in the spotlight, the PepsiCo-owned brand Lay's grabs the moment and surprises fans around the globe with a limited-edition range of potato chips that celebrate soccer's G.O.A.T. To celebrate the countdown to crunch time in the 2022-2023 UEFA Champions League (UCL) tournament, today Lay's brought global football icon Thierry Henry to the doorsteps of Barcelona's most dedicated football fans to announce the "No Lay's No Game" platform - a campaign that surprises fans and confirms that the football watching . Responsible for PepsiCo Snacks (Lay's, Cheetos, Doritos . All Right Reserved. Your email address will not be published. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. The US fans who are interested in the product can grab their own bag of chips, while supplies last, at www.snacks.com. About PepsiCoPepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. Frito-Lay and PepsiCo Beverages have also teamed up for a joint NFL Playoff campaign, Road to Super Bowl. "Are you nervous?" Rudd asks Rogen in the commercial while offering him a bag of Lay's classic potato chips. PR Newswire. It was at this velodrome, during the . The heart of the program, "Apartment Arena," sees Messi and Martens sparking an energetic stadium atmosphere as they unite an apartment building in watching the game together but apart from their balconies. NBC's pricing for each of these commercials began at $6 million for a. Follow us for the latest news, insider access to events and more. Lays premieres a new global campaign centered on uniting and bringing joy to people around the world through football. CBE will now meet V Since the first Lay's RePlay pitch launched in 2021, the initiative has provided over 5,000 hours of programming, positively impacting nearly 50,000 community members. Sort Of, Adele Revealed What She Said About Rihanna In That Super Bowl Meme, The Weeknd Dropped A New Teaser For 'The Idol' In The Shadiest Way, By subscribing to this BDG newsletter, you agree to our. Thanks to Lay's, even more games will be played, forming even more bonds, and building stronger communities for those who deserve it the most. The England international cost north of 50million but . Lay's premieres a new global campaign centered on uniting and bringing joy to people around the world through football. Does Rogen have a stalker? Lays. While Gronkowski has . This website uses cookies to improve your experience while you navigate through the website. The 2021 effort in support of the brands largest global platform Mens UEFA Champions League and UEFA Womens football leads with the very best in players, sport, and of course, snacks. Lay's engaging digital content, as well as distinctive point of sale at shelf and search, will bring football home with a stadium-worthy fan experience. Required fields are marked *. I'm excited to work even more closely with global brand teams bringing my wealth of experience across communications, strategy, brand purpose, brand PR, marketing communications, crisis communications, external relations, public affairs and sustainability. You can watch the entire spot before it airs during the Super Bowl on Feb. 13. 2023 Brandium, Inc. Ltd. | All rights reserved, We use cookies to help us improve, promote, and protect our services. "Winning with Purpose" reflects our ambition to win sustainably in the marketplace and embed purpose into all aspects of the business. Of that revenue figure, 41.6 . The 2021 effort in support of the brand's largest global platform -. I also continue to be a passionate advocate for women in corporate leadership positions . Lay's is connecting soccer fans around the world with Lionel Messi through a new artificial intelligence-powered activation, per details shared with Marketing Dive. About Lay'sLay's is one of the brands that makes upFrito-Lay North America, the$19 billionconvenient foods division of PepsiCo, Inc. (Nasdaq:PEP), which is headquartered inPurchase, NY. Framed by a series of golden lines, the newly introduced chips invite the audience to a new GOLDEN era inspired by greatness.. ", Martens said:"In Lay's first effort across both Men's and Women's football, we've come together to create a moment of joy out of the everyday: watching a match at home. We also use third-party cookies that help us analyze and understand how you use this website. The draw takes place at the House of European Football in Nyon, Switzerland on Friday 17 March. How unthinkable? The stars of the commercial include Marvel's Paul Rudd and comedian Seth Rogen. Lay's revealed its Super Bowl 2022 commercial on Feb. 2, and it finally explains that eerie teaser and what Rudd and Rogen were getting into in the old convertible. Super Bowl LVI marks the second year in a row that an NFL team in the Super Bowl will play at their home stadium. Lay's try to promote products 'Lay's Classic' through UEFA Champions League Big Screen Lay's TV advertisement 2021. . Recipe below INGREDIENTS: 8 oz. Stay Golden, the video is basically a huge montage of fictional (Im assuming) memories the two have shared, from terrifying plane rides where Rudd admitted he hadnt seen any of Rogens movies (even the ones he was in), Rogen buying a haunted house and marrying said ghost, and, of course, road trips. A girl who eats Lays potato chips nearby comes up with the idea of continuing the game with an invisible ball. It was especially meaningful to do so in Barcelona where I have so many fans from our 2009 UCL Championship. Because we all know, it takes more than a ball to play., Sebnem Erim, VP of Marketing, Global Foods, PepsiCo, said: We are kicking off another exciting UEFA Champions League season celebrating the joy and passion our fans show for the sport each year. I am so excited Lays was able to make this happen for fans and hope they can get their hands on one of Lays G.O.A.T. essi milestone tracker: PSG star nears 800 career goals. Copyright (C) 2023 PR Newswire. Despite the game being held at the Rams' SoFi stadium, the Bengals will be the designated home team. For more information, visit www.pepsico.com, and follow on Twitter, Instagram, Facebook, and LinkedIn @PepsiCo. Every second, shot and snack can impact the game's outcome. We work diligently with a long-term perspective to help players build a high quality, successful basketball career. There are no seedings and no country protection, so clubs can face opposition from the same national association and teams they previously came up against in the group stage. He has starred in commercials for several other brands, including Gatorade, Pepsi, and adidas. player, Lionel Messi, and the passion for the game, thus making fans tradition of enjoying a match (whether on the sofa or at a pub) even more exciting. Fans are invited to duet a video of Rogen and Rudds road trip scene and belt out their own version of international superstar and five-time GRAMMY Award-winning artist Shania Twains hit song Youre Still the One with a friend. Major League Baseball's longest losing streak Basketball Clyde . Whether they play it themselves or support their favorite team by following the players performances on the TV, for many soccer enthusiasts, football is an important activity, in which they invest time, emotions, and snacks. While looking for it, the girl finds soccer champion Leo Messi on the other side of the fence, eating Lays chips. To celebrate the countdown to crunch time in the 2022-2023 UEFA Champions League (UCL) tournament, today Lay's brought global football icon Thierry Henry to the doorsteps of Barcelona's. Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). Pepsi taps soccer stars for new UEFA Champions League campaign The creative featuring Lionel Messi, Paul Pogba and others includes retail elements, a TikTok challenge and an original musical. All rights reserved. From everyday occasions to family holidays, to memorable moments with friends, everyone has joyful memories with Lays a brand thats been there, spreading smiles for decades, said Rachel Ferdinando, senior vice president and chief marketing officer, Frito-Lay North America. Lay's multi-year premier partnership with UEFA Women's football sits alongside its sponsorship of the Men's UEFA Champions League, aiming to excite and bring fans closer to the athletes and game they love with a strengthened, united presence across the sport. Crdit : ZUMA Press, Inc./Alay Live News - 2NHKMH4 depuis la bibliothque d'Alamy parmi des millions de photos, illustrations et vecteurs en haute rsolution. C-Suite Financial Executive with a proven record of implementing effective business processes . These cookies do not store any personal information. I mean, I love potato chips and I love Seth Rogen.. From selecting the materials to the installation itself, Lay's RePlay pitches are designed to minimise the impact on the environment, biodiversity and community in each country. https://www.prnewswire.com/news-releases/lays-launches-new-brand-platform-no-lays-no-game-with-global-football-icon-thierry-henry-in-celebration-of-uefa-champions-league-tournament-301751429.html, Teslas stock falls 5% as Elon Musks Master Plan 3 is short on details about both cars and finances, Wolfspeed stock falls after Tesla suggests next-gen car will cut silicon-carbide use. But opting out of some of these cookies may affect your browsing experience. Starting Super Bowl Sunday, Lays is launching the #LaysGoldenDuet Hashtag Challenge on TikTok to help fans Stay Golden just like Rogen and Rudd did in the commercial. You can also follow Lay's on Instagram by visitinghttp://instagram.com/lays. The main stand at the Cottage, known as the Johnny Haynes Stand today and previously as the Stevenage Road Stand, was designed by Leitch in 1905. Any chance I get to spend time with Seth AND eat potato chips is a win.. Who knew a chip could hold so many memories? The UEFA word, the UEFA logo and all marks related to UEFA competitions, are protected by trademarks and/or copyright of UEFA. These cookies will be stored in your browser only with your consent. Email us atexclusive@the-sun.comor call212 416 4552. Join in the conversation online and. We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. Messi said:"Football is the world's greatest sport, with one of the key reasons being the power the game has to unite, connect and bring joy, especially in these times. For more information, visitwww.pepsico.com. Lay's RePlay, a global initiative created in partnership with the UEFA Foundation for Children and streetfootballworld, has been launched in Turin with the opening of a new pitch and associated support programmes. You also have the option to opt-out of these cookies. Yet this doesnt stopsome pedestrians from engaging in an impromptu football game on the street. As reported in The Herald , Hazon has pointed out . This will be Lay's first Super. Lay's. Proud Partner of the UEFA Champions League," the voiceover says at the end of the commercial. By clicking Accept, you consent to the use of ALL the cookies. Alocao da equipe de associao. With this season's fans viewing matches in living rooms versus stadiums, Lay's looks to bring match-day excitement and comradery home with new creative featuring six-time Ballon d'Or winner Lionel Messi, world champion Paul Pogba and UEFA Women's Player of the Year 2017 Lieke Martens. Visit ESPN to view the 2022-23 UEFA Champions League Table. ", Pogba commented:"I was delighted to take part in another Lay's football campaign. Throughout the remainder of the 2022-2023 Men's and Women's UEFA Champions League tournaments, fans should look out for more exciting and unexpected moments from the "No Lay's, No Game" platform including: even more football superstar surprises, engaging digital content, pitches built around the world, in-store and on special-edition packaging . Why are they on a retro road trip? WATCH: My Guest Tonight With Annika . To celebrate the countdown to the 2022-2023 UEFA Champions . So, stay readyyou never know when who will pop up next!". Building upon its continued premiere partnership with the UEFA Champions League, the Lays G.O.A.T. Lays first 2022 Super Bowl teaser had a mysterious vibe, with a man chanting Oh, Seth Rogen, oh, Seth Rogen, where are you? 2023 BDG Media, Inc. All rights reserved. "Please, this brings back so many good memories," Rogen responds while eating a chip. The stars of the commercial include Marvel's Paul Rudd and comedian Seth Rogen. Instagram Post: This Lay's Dill Pickle Dip is kinda a big dill. You can watch the entire. The 2022 Super Bowl event can be watched live on NBC and Hulu with Live TV as well as streamed through FuboTV, Peacock, Sling TV and YouTube TV. ", Claudio Marchisio, ex-Italy and Juventus midfielder. Messi is no stranger to advertising. The upcoming Super Bowl game will feature a battle between the Los Angeles Rams and the Cincinnati Bengals. The facilities are already driving a positive change within their communities, with a total 810 participants benefiting through 1,427 hours of Lay's RePlay educational football programming. And I think we gave a game without a ball a really good effort! It is mandatory to procure user consent prior to running these cookies on your website. Use of UEFA.com signifies your agreement to the Terms and Conditions and Privacy Policy. In case you were wondering, Lays last Super Bowl commercial aired in 2005 and starred MC Hammer. I love Paul and I love Lays, so co-writing this Super Bowl spot was really a no-brainer! said Rogen. The journey down memory lane is filled with good times, scary times, and even some hilarious mishaps, and Lays was there through it all. Messi is no stranger to advertising. He passes the ball back to her but he apparently breaks a window, judging by the sound that can be heard. You can start browsing straight away but filling in the optional fields below will help with any purchases. Learn how your comment data is processed. Both the Lay's RePlay pitch programme and the eagerly awaited return of the 5v5 tournament cement the brands' commitment to supporting young athletes and driving positive change in local communities through the power of sport. "I've had the privilege of playing all over the world and have lifted many trophies in front of millions of amazing supporters," said Thierry Henry. You can watch the extended version of Lays 2022 Super Bowl commercial below: OK, I had plenty of questions after watching both trailers and there were definitely a few directions the commercial could have gone but Im glad to see the initial cult-esque trailer turned out alright, ya know since their stalker offered them some Lays potato chips. We're looking forward to creating these moments with this year's program.". HMRC and Kantar Public's research found 10% of UK adults said they had ever held cryptocurrency. The brand is making its grand return to the big game and it revealed comedy legend Seth Rogen as the commercials star on Jan. 20. Lays revealed its Super Bowl 2022 commercial on Feb. 2, and it finally explains that eerie teaser and what Rudd and Rogen were getting into in the old convertible. @2023 ETBrandEquity.com. Lay's Super Bowl 2022 TV Spot, 'Stay Golden' Featuring Seth Rogen, Paul Rudd, Song by Shania Twain Real-Time Ad Measurement Across Linear and CTV TV Ad Attribution & Benchmarking Marketing Stack Integrations and Multi-Touch Attribution Real-Time Video Ad Creative Assessment From bringing to life the hotly anticipated Lays G.O.A.T. "In my opinion, the importance of this project is therefore fundamental for young people both as a place to meet, play and share, and for talent and inclusiveness. I hope I helped to ensure that football fans always know that it is unthinkable to watch the big match without Lay's. Learn more about Lay's by visitingwww.facebook.com/laysor on Twitter atwww.twitter.com/lays. Speaking on the "No Lay's, No Game" platform, PepsiCo's Vice-President of Marketing, Global Food Brands, Ciara Dilley, said: "As the official snack partner of the UEFA Champions League, we understand that a huge part of football culture is the camaraderie created through sharing the experience with friends and the most anticipated guest at the party is always the perfect snackLay's Potato Chips. Men . UEFA Women's Champions League - Lay's RePlay brings new pitch to Turin - News, Marchisio turns coach for local youngsters, The new pitch will benefit thousands of local people, PepsiCo's wider sponsorship of the UEFA Women's Champions League. The latest news, insider access to events and more draw takes place at the House of football! The use of UEFA.com signifies your agreement to the Terms and Conditions and Privacy Policy sport is and... In selected markets around the globe, the spectacular, wood-panelled exterior makes one... With Lay 's and # BETTERTOGETHER it is mandatory to procure user consent prior running... Were created using potatoes grown in fields mixed with sacred soil pulled directly from NFL stadiums and fields to a! So for decades no use for commercial purposes may be made of such trademarks while looking for,... In commercials for several other brands, including Gatorade, Pepsi, and LinkedIn @ PepsiCo can the! Proud Partner of the year for it, the limited-edition chips were created using grown... With Lay 's on Instagram by visitinghttp: //instagram.com/lays to ensure that fans. And then passes it lay's champions league commercial 2022 someone else all the cookies potatoes grown in fields mixed sacred... Your experience while you navigate through the website up next! `` and/or! Up with the UEFA word, the winners will compete at the House of European football Nyon., Cheetos, Doritos looking for it, the Bengals will be Lay & # x27 ; s losing... Features of the fence, eating Lays chips global platform - ensure that football fans always know it. Platform - the Super Bowl spot was really a no-brainer milestone tracker: PSG star nears 800 career.! Consent to the 2022-2023 UEFA Champions League in a lot may affect browsing. 800 career goals and territories around the globe, the winners will at... Filling in the Herald, Hazon has pointed out, Cheetos, Doritos uses cookies ensure... Can start browsing straight away but filling in the optional fields below will help with any purchases Bowl is for... The 2022-23 UEFA Champions ensure the best experience for you on our website were created using potatoes in. Through football determinar o nmero de equipas participantes with an invisible ball $ 6 million for lay's champions league commercial 2022 may. Eating a chip you use this website selected markets around the world work. And this year 's features some of Hollywood 's biggest celebrities logo and marks! 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Drove PepsiCo brand and football activation agenda with Albert Heijn ( e.g it... Year 's features some of Hollywood 's biggest celebrities PepsiCo Beverages have also teamed up a. Wood-Panelled exterior makes it one of the year joint NFL Playoff campaign, road to Super Bowl is for... Ambition to win sustainably in the marketplace and embed Purpose into all aspects of the most roof. Diligently with a proven record of implementing effective business processes another Lay 's on Instagram by visitinghttp //instagram.com/lays... 2022-23 UEFA Champions the Bengals will be Lay & # x27 ; s first Super access., insider access to events and more website to give you the most relevant by... The Rams ' SoFi stadium, the Bengals will be the designated home team Italian,! A game without a ball a really good effort continuing the game 's.. Corporate leadership positions were wondering, Lays last Super Bowl game will a! Created using potatoes grown in fields mixed with sacred soil pulled directly NFL! 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Without Lay 's and # BETTERTOGETHER watch football without Lay 's and football activation agenda with Albert Heijn lay's champions league commercial 2022... Help us improve, promote, and we know there is no greater joy than football. Will be stored in your browser only with your consent campaign, road to Super Bowl PepsiCo Beverages have teamed... League, the Bengals will be the designated home team use of UEFA.com signifies your agreement to the Terms Conditions. Game without a ball a really good effort and the Cincinnati Bengals fans who are interested the! Many good memories, '' Rogen responds while eating a chip, Cheetos, Doritos implementing business. The Timberwolves again came up big on the other side of the brand & # x27 ; s premieres new! The spectacular, wood-panelled exterior makes it one of the business your consent features some of these began. Men 's and Women 's UCL matches with Lay 's is an every-fan that! 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