\text{Equipment}\hspace{52pt}& What would be a good KPI for Calla and Ivy to evaluate to see if they are reaching their goal? Choose all that apply. (Select all that apply), Q1. Show influencers how enticing it would be to work with your company. \text{Retained Earnings}\hspace{60pt}&& \text{Accumulated Depreciation-Equipment}\hspace{65pt} && Which of the following is a security best practice when using social networking sites quizlet? Content is not platform-agnostic and doesnt read the same way across all platforms. The agreement a company makes to commit to answering social media responses in a specific amount of time. precise targeted advertising tools. These Social Media Guidelines ("Guidelines") provide guidance regarding recommended practices for professional social media communication between District employees (District employees include teachers, principals, other school and professional staff, school support center staff, superintendents, and central office staff), as well as social media Community blogs. Which of the following statements about marketing and advertising are true? discharge; change of primary duty; transfer. Use only personal contact information when establishing personal social networking accounts, never use Government contact information. Do not rely on social media as a primary form of communication with students, particularly in regards to coursework expectations, deadlines, or other important dates. The following recommendations are provided by the Pratt Office of Communications and Marketing to assist community members in building successful and productive strategies for their social media efforts. In social media, a service level agreement (SLA) refers to how much time passes between when a customer reaches out and when the company responds. Which of the following best describes social media governance? Rent expense and utilities expenses are 80% selling and 20% administrative. One-to-one engagement doesn't result in customers spending more. Brings together government communicators to improve communication and make government more effective. behalf of IBM. . Humanizing your brand gives you a competitive edge because people like making connections, and they like to invest their time and money in people they can relate to. What's an action you should avoid? True or false? Why should you be careful about monitoring competitors? BellemyFashionCenterTrialBalanceNovember30,2020, DebitCreditCash$28,700AccountsReceivable33,700Inventory45,000Supplies5,500Equipment133,000AccumulatedDepreciation-Equipment$24,000NotesPayable51,000AccountsPayable48,500CommonStock90,000RetainedEarnings8,000SalesRevenue757,200SalesReturnsandAllowances4,200CostofGoodsSold495,400SalariesandWagesExpense140,000AdvertisingExpense26,400UtilitiesExpenses14,000MaintenanceandRepairsExpense12,100DeliveryExpense16,700RentExpense24,000$978,700$978,700\begin{array} {lrr}\hline Social media (shared media) . Do brands have legal ownership over content that users generate about their brand? \text{Advertising Expense}\hspace{50pt}&\ Post regularly on the site to drive . The following guidelines serve as a resource to help you maximize the benefits of social media for professional and educational experiences without compromising academic, professional or University integrity. On which social network should you share content most frequently? Join 60,000 others in government and subscribe to our newsletter a round-up of the best digital news in government and across our field. Always be fair and courteous to all Caterpillar account posters who may be fellow associates, customers, members, suppliers or people who work on behalf of Caterpillar. Sarah Hromack, Director of Digital Communications, Division of Communications and Marketing, Julianna Dow, Social Media Coordinator, Division of Communications and Marketing, Steven Ricobonno, Associate Vice President, Human Resources, Tom Greene, Director of Legal Affairs, Legal Council, Farzam Yazdenseta, Assistant Chairperson of Undergraduate Architecture, Adjunct Assistant Professor, Jessica Preston, Administrative Manager and Assessment Coordinator, Jasmine Cuffie, Coordinator of Health Education and Promotion, Tyler Cino Maradiaga, Program Coordinator Diversity Equity and Inclusion, Brett Reynolds, Digital Marketing Specialist, Division of Communications and Marketing, Taylor Maultz, Assistant Director of Student Engagement, Office of the Vice President for Student Affairs. Download transcript View on Vimeo View on YouTube View All Videos 1. Be aware of the potential to have your account hacked by phishers, never click on a link and enter your profile information or other personal details. Content is not platform-agnostic; it will not read or be understood the same way across all platforms. Select all that apply. True or False: YouTube directly hires all its video creators to create content for the site, Q2. Which of the following are guidelines from the DoD policy for political activities by members of the armed forces? To aid search, track campaigns, and to influence the creation of user-generated content. Why is user-generated content (UGC) so important? True or false? 6.Question 6Which of the following is an example of a marketing KPI? . What should you do to secure executive buy-in if you're starting a social media project and don't have a past campaign to use as a benchmark? One of the fastest-growing expenditures over the next decade will be net interest on the national debt, according to the latest projections from the Congressional Budget Office (CBO). Sharing economy networks. Computer Science. Upload content in real time. Position your program as an experiment or pilot. U.S. General Services Administration. Sample answers to latest IELTS Task 2 Questions- Jan 2023, Explain Scatterplots and correlation in Details, List out Quality of service [QoS] attributes in UMTS, Conceptual Framework for Internet of Things (IoT), Characteristics of Internet of Things (IoT), Introduction to the Internet of Things (IoT), Creating Toolpaths for a CNC Lathe Quiz Answers Networking Funda, Introduction to User Experience Design Coursera Quiz Answers, Introduction to Digital Transformation Part 1 Quiz Answers, Advertising and Marketing are different words for the same thing: creating campaigns and putting them in front of the right audience, Advertising is where the largest portion of the money spent on marketing goes, If you have a good product, people will automatically find you and buy your product, without a need for marketing, Establishing a business profile or a business presence, Connecting with customers for more individual customer service, Understanding and studying the audience or customers for a product, Creating messages related to or promoting the product, Evaluating and optimizing the impact of your message, Instagram allows businesses to directly message their customers for a small fee, Instagram provides free promoted advertisements for businesses, You can integrate ads on Facebook Messenger, but not on Instagram, If businesses want to offer suggestions, assist in sales, or offer support, these need to be done in separate conversations, Get 5,000 website visits in the month of June, Directly relate to the business and the SMART goal you drafted, Always be accompanied by a chart or graph, Key demographic data that describes your target audience. We have the approach, the color scheme and the details what we need: Figma Designs for the following: Logo Brand Kit Brand assets Color scheme palette Typography Dark and Light mode Mobile App color schemes and representation Social Media Kit Please apply if you can deliver quickly as the next step would be creating icons and brand based imagery and vectors. Be strategic: What do you plan to use social media to share? What should you do if your competitor has a big public blunder? These are all examples of a social media crisis. Stories may be a good addition to your agencys social media strategy, too. \text{Delivery Expense}\hspace{50pt}&\ Social media enables people to spread awareness and bring justice when it is being denied. Pratt employees should exercise caution and common sense when using social media platforms. Which feature on Instagram can you use if you want to upload a video longer than 60 seconds? GOAL & planning for success quiz some answers. Dont forget to use the hashtag #MedicareOE to engage with the conversation online. What is a QR code and how can you create one? . What are the 7 functions of social media? Connect with the reader on a personal basis. We have a diverse group of fans comprised of people from all over the world, which may mean that opinions will . Posts have time stamp. What are the different types of media? What Are the 6 Types of Social Media? Educate employees on the importance of having a social media policy for all team members within the organization. \text{Supplies}\hspace{40pt}& Information posted on social media platforms such as an announcement for an on-campus event is only shown to a small percentage (usually less than 10%) of an accounts followers, therefore you cannot guarantee that a student would see the information. Engineering. IncorrectNot quite. Operations Management. An internal community management plan. The website should provide the users free web space to upload content. Which one of the following is NOT a way that UGC can help marketers? The Pratt Community Standards apply to social media spaces as well as in-person interactions. Faculty and Staff are reminded that welcoming students into personal social media space invites greater scrutiny of faculty and staff member social media activity. These recommendations for personal use of social media are not intended to and do not limit your right to engage in protected concerted activities related to terms and conditions of employment. Facebook is an American social media platform. Stakeholder needs may be the same as your needs and their buy-in may help you influence senior leaders. Q7. Which of the following is function of social media for business Mcq. A good way to get people to engage with your Facebook post is: (Select all that apply) Direct message the post to as many people as possible. via USA.gov, Whens the Best Time to Tweet? Ask page owners of existing CDC Facebook pages and Twitter profiles with similar audiences and/or content to These guidelines will help employees make appropriate choices about the use of social media for personal use both in and out of the workplace and understand the potential impacts of its use in the context of their employment.. There's no new policy in these guidelines: the guidelines' purpose . Q6. Select all that apply. Why? Using stories has helped us increase our engagement rate and our number of followers as we deliver helpful information to people. Curating content means publishing someone else's content as if it were your own. What would a good KPI for Calla and Ivy to evaluate to see if they are reaching their goal? This introductory resource will help you explore , Guidelines for Secure Use of Social Media Government agencies are increasingly using social media to engage with citizens, share information and deliver services more quickly and , Federal Social Media Accessibility Toolkit Hackpad True or false? PME ANSWERS Leading Marines Admin and Communi, Leading Marines - Admin and Communication (Co, Elliot Aronson, Robin M. Akert, Samuel R. Sommers, Timothy D. Wilson, Elliot Aronson, Robin M. Akert, Timothy D. Wilson. Inspired by the goal of promoting flexible and open interactions between federal agencies and the public this memo clarifies when and how , Social Media Cyber-Vandalism Toolkit Responsibilities of page administrators include: Monitor the site on a daily basis to be certain that questions and posts are responded to in a timely manner. Sales revenue is a good example of a marketing KPI. Q2. Discussion sites. Introduction to QR codes Explain the relationship between the terms in each of these pairs. The most powerful targeted advertising tool in social media marketing is: Q4. Social media helps you send better emails. True or false? Being measurable, or quantitative, is an important quality of a KPI. A .gov website belongs to an official government organization in the United States. You must adhere to the policy in Department of Defense Directive 1344.10 when posting any political content, which includes: Cannot participate in any interview or discussion as an advocate for or against a party, candidate or cause. Student clubs and organizations are strongly encouraged to register their faculty or staff advisor as an alternate administrator. Sending and sharing of information is the major function of media. In a random sample of 10 U.S. adults, let xxx represent the number who do not work during summer vacation. (Select all that apply). ", NOT one of Facebook's Statement of Rules and Regulations, can be caused by unethical marketing and promotion, the branch of law which addresses legal issues related to the use of the Internet, the rules and regulations which a particular country or community recognizes as regulating the actions of its members, allows a social media group, organization or site to define actions which are seem as morally right or wrong, prevents or reduces large scale damage from cyber criminal activities by protecting information access, privacy, communications, intellectual property and freedom of speech, There are legal rules permitting the use of a specific number of words of a work, Social Media Marketing Campaigns: Creation, John Lund, Paul S. Vickery, P. Scott Corbett, Todd Pfannestiel, Volker Janssen, The Language of Composition: Reading, Writing, Rhetoric, Lawrence Scanlon, Renee H. Shea, Robin Dissin Aufses. \text{Accounts Payable}\hspace{65pt} && 2.1 For the purposes of these guidelines, social media is a type of interactive online media that allows parties to communicate instantly with each other or to share data in a public forum. Q6. via USA.gov. Responding to social posts- whether they're positive or negative- shows that you're listening and your customers are being heard. Are you looking for Which of the following is a pitfall when using social media for business Answer asked in the Google Digital Garage Module 13 exam? Maintenance and repairs expense is 100% administrative. Would you probably be magnanimous toward someone you were enamored of? CorrectCorrect! Conversion rate is a good example of a marketing KPI. Which of the following is a security best practice when using social networking sites? Below we identify key areas and concepts when using . b. rationing, black market. Tagging other Pratt accounts increases engagement and collaboration across the organization within the platform. Reply thoughtfully and empathetically to posts where appropriate. . Put "Please Share This!" in the post text. Social Media Guidelines - Akebia Therapeutics Akebia Therapeutics, Inc. 245 First Street, Suite 1400 Cambridge, MA 02142 Driving Directions +1 617.871.2098 phone +1 617.871.2099 fax Contact Us Our website uses cookies to improve usability. Which Of The Following Are Social Media Guidelines. Never post critical information to social media sites; while deployed, dont report your specific location on social media; dont share information that is not approved for public release. ) or https:// means youve safely connected to . Position your program as an experiment or pilot. Here are some of the key elements of a good corporate social media policy: 1. Using comments to spread misinformation or express bias is a violation of the Institutes Community Standards; spreading misinformation about the Institute is a violation of the Institutes Community Standards. Social Media Guidelines and Best Practices 5. (AP Photo/Marcio Jose Sanchez, File) Q5. Students who witness behavior from members of the Pratt community on social media that is of concern or in violation of Community Standards should alert the appropriate campus department. Social Media Marketing Types Content Marketing/ Content Creating: Advertising/ Sponsorship: Influencer Marketing: Social Media Management: Paid Media Marketing: Conclusion: Important characteristics of social networks. The social media research tool she should use is: Q1. If you are identified as affiliated with the Institute you may be seen as a de facto authority or official representative. Why are UTM parameters so valuable to your social listening and monitoring program? \text{Sales Returns and Allowances}\hspace{50pt}&\ Will just saw an Instagram ad for a sweatshirt claiming to be the comfiest sweatshirt ever. How can you secure executive buy-in? Q2. Which of the following is an example of a marketing KPI? \text{8,000}&\\ True or False? Which one of the below choices is NOT a reason you should be measuring your social media ROI? Mix up your hashtags, posting the same collection of hashtags with every post may prompt platforms to hide your content from your followers. Guidelines for Secure Use of Social Media, NARA guidance on Managing Social Media Records, Social Media, Web-Based Interactive Technologies, and the Paperwork Reduction Act, Improving the Accessibility of Social Media in Government, Federal Social Media Accessibility Toolkit Hackpad, Three Tips for Using Facebook and Instagram Stories, 6 Important Factors To Consider for Digital Advertising in Government, Medicare Open Enrollment Period Outreach & Media Materials, U.S. Department of Defense Releases First Departmentwide Social Media Policy, Webinar Recap: How To Best Connect With Your Spanish-speaking Audience During an Emergency, Three Ways USAGov Outreach Can Help with Your Agencys Next Campaign, Key Insights from the White House Director of Digital Strategy, Robert Flaherty, Deep Fakes and Social Media: A Q&A With Alex Cohen, Using Chatbots To Improve Customer Experience. During summer vacation and to influence the creation of user-generated content can you use you. 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which of the following are social media guidelines